Gym launch consulting

Open the doors.
With a plan behind them.

Opening a gym brings a lot of decisions together. I help owners connect the offer, the member experience, the team and the launch activity so the next steps are clearer.

With Jay Clark · The Hybrid Group

The Cave Gym team at their opening ceremony

Before the first member arrives

A useful launch plan considers what you are offering, who it is for and how someone moves from interest to their first session. The aim is to connect the experience rather than treat marketing, operations and coaching as separate jobs.

What we can work on

Local positioning and the opening offer; the enquiry and pre-sale journey; team responsibilities; supplier conversations; opening activity and a plan for the weeks that follow. The exact scope depends on where your project is now.

A relevant project

At The Cave Gym in Toowoomba, Jay helped bring the deal together, connect suppliers and shape the HTCx training space, then supported the launch and ongoing work with the team. Explore the project to see how the work came together.